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Why Instagram Is the Social Platform for Small Business Growth // Aug 16 // Jen Olsen

The number of people using social media is growing every day, with users spreading themselves across multiple platforms. This has presented a bit of a challenge for businesses looking to engage with their audiences on social networks. With demographics and social behaviors shifting, how do you know which platforms are worth the time and investment […]

Why Instagram Is the Social Platform for Small Business Growth // Aug 15 // Web Team

The number of people using social media is growing every day, with users spreading themselves across multiple platforms. This has presented a bit of a challenge for businesses looking to engage with their audiences on social networks. With demographics and social behaviors shifting, how do you know which platforms are worth the time and investment […]

A Quick Guide to Facebook & Instagram Live for SMBs // May 22 // Web Team

In 2016, the ability to share live content on social media exploded onto the scene. The preference for live content has only continued to grow with viewers spending 8x longer watching video that’s live over on demand content. Now, take what we know about video being the preferred type of content and blend that with […]

A Quick Guide to Facebook & Instagram Live for SMBs // May 22 // Jen Olsen

In 2016, the ability to share live content on social media exploded onto the scene. The preference for live content has only continued to grow with viewers spending 8x longer watching video that’s live over on demand content. Now, take what we know about video being the preferred type of content and blend that with […]

Why Video Is Crucial in Social Media Marketing // Apr 20 // Web Team

It wasn’t that long ago that blog after blog was pushed out predicting the trends in marketing for the coming year. Try and find just one that didn’t mention video. Chances are you can’t. It’s predicted that by next year, video will account for 80% of consumer internet traffic. Honestly, video has been big on […]

Why Video Is Crucial in Social Media Marketing // Apr 20 // Jen Olsen

It wasn’t that long ago that blog after blog was pushed out predicting the trends in marketing for the coming year. Try and find just one that didn’t mention video. Chances are you can’t. It’s predicted that by next year, video will account for 80% of consumer internet traffic. Honestly, video has been big on […]

Defining Your Social Media Strategy – 5 Tips // Mar 19 // Web Team

With 2018 well underway, now is the time for you to define your social media strategy for the year if you haven’t already done so. If you’re intimidated by the thought of creating a social media strategy, don’t be. Developing a strategy for social media is a worthwhile investment of time and resources that can […]

Defining Your Social Media Strategy – 5 Tips // Mar 19 // Jen Olsen

With 2018 well underway, now is the time for you to define your social media strategy for the year if you haven’t already done so. If you’re intimidated by the thought of creating a social media strategy, don’t be. Developing a strategy for social media is a worthwhile investment of time and resources that can […]

Is Facebook Live Right for Your Business? // Mar 05 // Web Team

Maybe you’ve heard all the buzz about how video is the sweet spot in digital marketing right now. Video is great, but how you do video matters too. Platforms like Facebook Live, which offers live streaming capabilities to its users, are showing us that there’s more potential with video than we previously imagined. Facebook Live […]

The Top Social Media Trends for Business in 2018 // Feb 05 // Web Team

There’s always a flurry of digital marketing predictions at the beginning of the year. It’s an exciting time of looking into the future. But, a couple months later the dust settles, and we get a much clearer picture of what to expect in the coming months. Now is the perfect time to look at the […]