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The Importance of a Strong Logo // Jul 20 // JLB

Let’s face it, competition for new clients is fiercer than ever, which is why there’s no better time than the present to analyze every piece of your marketing strategy to identify areas where you can improve. One thing many small business owners often overlook is their logo. While seemingly basic, it’s critically important for your […]

Why a Great Logo Design Is Essential for Small Business // Jul 01 // JLB

First impressions are a once in a lifetime opportunity. Unless amnesia strikes, you only get one chance to make a favorable first impression with every potential customer you meet. The thing about first impressions is that they’re formed in a matter of seconds, meaning that if you aren’t presenting yourself with your best foot forward, […]