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Ways to Boost Your Email Marketing Click Through Rate // Jul 10 // JLB

Sending an email isn’t enough to successfully market your business. High email click-through rates (CTR) indicate a solid marketing strategy that results in more leads. And more leads result in more sales. CTR’s are how you measure how many people click on your links or ads in a marketing email. And a high CTR means […]

A Quick Guide to Email Marketing for SMBs // Jun 20 // JLB

As a small business, there’s an arsenal of digital marketing strategies at your disposal. If you’ve spent any time online, you’ve probably noticed that everyone is screaming about social media, live video and other trending marketing tactics. But, what about some of the more tried and true strategies, like email marketing? Is it still relevant […]